About Your B2B Marketing

Scale on Your Terms

Many companies have ambitious growth goals, but lack the marketing capabilities to make them reality. On top of that, when money does get spent to promote products or services, it’s often done without a clear strategy and measurable data. This means you don’t know if that money was well spent.

At Your B2B Marketing, we believe you should be able to scale at the pace you want. How? By implementing robust marketing and communications strategies that generate a solid ROI.

You’ll avoid missed opportunities, capture the market share you deserve and scale on your terms.

female corporate professional

Matthew Nemeth

US Managing Director, E+E Elektronik

B2B has been an excellent partner for our company. They fit our budget with their a la carte options and really focus on the growth of our brand awareness…. Each time we meet they present new and unique ideas to push our products to prospective customers. Finding and working with YB2B has been one big key to our success!

JP McDaris

Director of Business Development, Entrada Group

We love working with Cameron and the YB2B team. Our business model is pretty complex, it’s not your average off-the-shelf product or service, but they really understand it and communicate our message well. After at least 10 years of working together, Cameron and the team have consistently delivered and regularly anticipate our needs.   

 

 

Sonja van der Eijk

Marketing & Communication Manager, conTeyor International

“Your B2B Marketing combines European experience with a North American background that has helped us on numerous cross-border projects. For us as an international midsized company based in Europe without a local presence in North America, working with people like Cameron is indispensable.”

Frederic Kahn

Vice President of Sales, Wavelength Pharmaceuticals

“Your B2B Marketing makes things happen. They enable me to build a global presence in the US, EU, Middle East… it doesn’t matter where.”

Amy Peltier

President, Peltier Interiors

“Cameron and his team understand how to help businesses market to other businesses and generate a solid ROI.”

Cameron Heffernan

Cameron Heffernan

Founder & CMO

Our Team

I don’t believe you need to have huge, multimillion dollar marketing and PR budgets to get results. Full-blown marketing departments, CRM programs and similar tools shouldn’t be required to simply generate interest in your company. What you do need are time to work together, identify your unique selling points and product-market fit, and innovate on creative ideas and approaches to drive engagement. It’s a simple recipe that works time and time again.

Our clients have a willingness to try things out, and also be willing to fail in order to get the data needed to continue refining. Not everything we do will succeed. But we need to set goals, measure the data, and adapt as needed. That’s the only way we can be confident we’re moving in the right direction.

As a marketing professional of over 20 years, I love working with executives, owners, and managing directors to develop campaigns, strategies and activities that make them look good and ultimately drive business growth.

Bettina Zivney headshot

Bettina Zivney

Marketing Director

Carmen Pacheco headshot

Vicky Ingaramo

Account Executive

Carmen Pacheco headshot

Carmen Pacheco

Designer

Even Titus image

Evan Titus

Pay Per Click Guru

Ian Correa headshot

Ian Correa

Writer

Norman Ramdohr headshot

Norman Ramdohr

Video Expert

Damian Vallelonga headshot

Damian Vallelonga

Brand Messaging Strategist

Julie Stein

Julie Stein

Senior Marketing Consultant