B2B Marketing Services

Marketing & Communication Strategies to Fuel Your Growth

Content that Converts

Lead Generation

New Market Entry

Content that Converts

Engaging content the connects with your audience is what we do best. But we don’t just jump in and start executing. We work through a precise process to understand your business and your unique differentiation.

We tailor every content strategy to the needs of our clients. Here are some of the things we do best:

  • Articles and case studies
  • Webinars
  • Lead magnets
  • Events
  • Integrated multichannel campaigns
  • Sales collateral
  • Brand workshops
  • Infographics
  • Blogs
  • eBooks & Whitepapers
  • Social content & campaigns
professional lady smiling
lead generation lady on the phone

Lead Generation

Having a consistent and measurable process to attract new leads is crucial to the success of any growing company. Lacking a refined strategy can result in an unpredictable customer pipeline. Additionally, any misalignment between company messaging and the needs of your prospects can slow this process down even further.

Our Lead Generation service will allow your business development team to better pinpoint target customers who are seeking your solution. With greater clarity on your product-market fit, finding the right leads will be faster and easier.

Lead Generation

Having a consistent and measurable process to attract new leads is crucial to the success of any growing company. Lacking a refined strategy can result in an unpredictable customer pipeline. Additionally, any misalignment between company messaging and the needs of your prospects can slow this process down even further.

Our Lead Generation service will allow your business development team to better pinpoint target customers who are seeking your solution. With greater clarity on your product-market fit, finding the right leads will be faster and easier.

lead generation lady on the phone

New Market Entry

When international companies need to focus on US growth, yet have no track record of doing business here, they often fail to meet goals because they deploy the same strategy from their home market. A successful strategy will require customization for the US market.

Our New Market Entry service will deliver the results you want, by optimizing your presence for the US market. Our end-to-end strategies are proven to work and our experienced US team will be your on-demand partner for growth.

US market entry globe

Matthew Nemeth

US Managing Director, E+E Elektronik

B2B has been an excellent partner for our company. They fit our budget with their a la carte options and really focus on the growth of our brand awareness…. Each time we meet they present new and unique ideas to push our products to prospective customers. Finding and working with YB2B has been one big key to our success!

JP McDaris

Director of Business Development, Entrada Group

We love working with Cameron and the YB2B team. Our business model is pretty complex, it’s not your average off-the-shelf product or service, but they really understand it and communicate our message well. After at least 10 years of working together, Cameron and the team have consistently delivered and regularly anticipate our needs.   

 

 

Sonja van der Eijk

Marketing & Communication Manager, conTeyor International

“Your B2B Marketing combines European experience with a North American background that has helped us on numerous cross-border projects. For us as an international midsized company based in Europe without a local presence in North America, working with people like Cameron is indispensable.”

Frederic Kahn

Vice President of Sales, Wavelength Pharmaceuticals

“Your B2B Marketing makes things happen. They enable me to build a global presence in the US, EU, Middle East… it doesn’t matter where.”

Amy Peltier

President, Peltier Interiors

“Cameron and his team understand how to help businesses market to other businesses and generate a solid ROI.”